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Dr. Martens and Awake NY Team Up for a Bold and Vibrant Collaboration
Dr. Martens and New York streetwear brand Awake NY have joined forces for their first ever collaboration, bringing together classic craftsmanship and the dynamic energy of NYC subcultures. The result? A fresh and exciting take on the iconic Lowell shoe.
The Lowell Shoe: A Must-Have for Sneakerheads and Fashion Enthusiasts Alike
The star of the collection is the Lowell shoe, which has been given a bold and eye-catching makeover. Available in two colorways – “Green” and “Peony Navy” – the silhouette features Hair-On leather in vibrant shades, paired with a black oiled leather backstrap embossed with the Awake NY logo. The moc-toe vamp and quarter are accented with tonal stitching and gold star eyelets, giving the shoe a refined yet edgy look. And for added comfort and durability, the shoe boasts a padded collar and a rugged smoke BEN outsole, finished with Dr. Martens’ signature yellow welt stitch.
Inspired by the Vibrant Cumbia Music Scene of New York
The Dr. Martens x Awake NY collaboration draws inspiration from the rich traditions of New York’s Cumbia music scene. This influence can be seen in the bold colors and striking design details of the collection, making it a must-have for anyone looking to add a touch of NYC culture to their wardrobe.
Where and When to Get Your Hands on These Must-Have Shoes
The Dr. Martens x Awake NY Lowell shoe will be available for purchase on December 6th at both Dr. Martens and Awake NY. The retail price and SKU are yet to be announced, so stay tuned for updates. And to make the shoes even more unique, each pair comes with three sets of colorful laces, allowing you to personalize your look.
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