Hypebeast and Michelob ULTRA Team Up for Epic 20th Anniversary Drop
Presented by Michelob ULTRA: A Celebration of 20 Years of Culture
Get ready to experience the ultimate fusion of streetwear and beer as Hypebeast and Michelob ULTRA join forces to commemorate two decades of cultural influence. This exclusive drop will culminate in a one-of-a-kind gallery experience at 60 White Gallery on October 23.
Hypebeast Takes Over New York City with 20th Anniversary Exhibition
Presented by Michelob ULTRA, this exhibition will showcase collaborations from some of the biggest names in streetwear, including Supreme, fragment, and UNDERCOVER. Don’t miss your chance to be a part of this historic event, happening on October 24, 2025.
Step into the Champion and Hypebeast 20th Anniversary Pop-Up Space
Presented by Champion, this pop-up space will be a hub of interactive workshops, displays, and more, all in celebration of Hypebeast’s 20th anniversary. Mark your calendars for September 2, 2025, and get ready to immerse yourself in the world of streetwear.
Explore the Hypebeast 20th Anniversary Exhibition
Open until October 26, this exhibition will feature limited-edition collaborations available for purchase, as well as a retrospective look at Hypebeast’s cultural impact. Don’t miss out on this opportunity to be a part of streetwear history. Presented by Michelob ULTRA and curated by the HB Team.
