Dwyane Wade Brings Energy and Confidence to Aramis Fragrances’ Latest Launch
As the global ambassador of Intuition, Dwyane Wade is infusing Aramis Fragrances’ newest release with a renewed sense of vigor and style. The brand, originally introduced in 1963, has long been known for its iconic and sophisticated men’s grooming products. But now, with the launch of Intuition, Aramis is reinventing itself for the next generation.
Wade, who attended college in Milwaukee at Marquette before dominating the pro basketball scene, is excited to bring Intuition back to the city that supported him on his journey to stardom. Alongside fashion creative and founder Saeed Ferguson, Hypebeast recently visited the Midwestern city to showcase the new scent.
During the visit, many reflected on Wade’s iconic status within the city. One individual even shared that the fragrance made him feel like he could “drop 40 in a game!” Others noted the powerful scent, with deep leather notes balanced by touches of lavender and grapefruit. This delicate balance makes Intuition suitable for everyday wear.
Be sure to check out Aramis’ social media pages to learn more about Intuition by Aramis. The fragrance is available at Ulta, Macy’s, and department stores nationwide. Don’t miss your chance to experience the energy and confidence of Intuition for yourself!
