ASICS Novalis Season 3: A Bold and Colorful Collection by Kiko Kostadinov
The latest collection from ASICS Novalis, led by designer Kiko Kostadinov, is a vibrant and eye-catching display of fashion and function. Featuring new GEL-STYRAX mules, knitwear, and retro-inspired apparel, this collection celebrates a hands-on approach to creativity and is now available at Kiko Kostadinov’s webstore and flagship stores.
Technicolor Patterns and Contrast Stitching: ASICS Novalis Season 3
The third season of ASICS Novalis, designed by Kiko Kostadinov, is a must-see for fashion lovers. With a mix of bold and colorful patterns and contrast stitching, this collection takes the line’s core principles of utility and performance to the next level. Innovative cuts and playful use of pattern and color make this collection a standout.
New ASICS Novalis GEL-STYRAX Mules: A Geometric Delight
One of the highlights of the collection is the new ASICS Novalis GEL-STYRAX mules, available in two new colorways and adorned with a geometric diamond pattern. These mule-style sneakers are now available on Kiko Kostadinov’s website and will be released on September 25th on the ASICS website for $250 USD. Inspired by the TRANSCEND series, these shoes feature graphics from ASICS retro shirts and elongated Tiger Stripes for a unique and stylish look. Plus, with FF BLAST™ PLUS cushioning and a TRUSSTIC™ heel unit, they provide both comfort and stability.
Knitwear and Co-Branded Caps: The Perfect Accessories
Along with the footwear, the collection also includes new knitwear accessories and co-branded caps. Fingerless gloves and knitted beanies feature the same diamond pattern as the GEL-STYRAX mules in a variety of autumnal hues. These accessories are the perfect addition to any outfit.
Retro-Inspired Apparel: A Nostalgic Touch
The apparel in this collection is a nod to the 1990s, with sweatshirts featuring visible stitches, piping, and intarsia collars in cool-toned colorways. These retro design details add a touch of nostalgia to the collection.
A Celebration of Creativity and Craftsmanship
The campaign for ASICS Novalis Season 3, shot by Jason Evans, showcases the unique environments and labor of craftspeople, makers, and artists in London and the southeast of England. These portraits highlight the hands-on approach to creativity that is at the core of this collection. Featuring ceramicist Vivien Lee, artist Xavier Leopold, accessories designer Raiheth Rawla, puppet maker Ash Appadu, and stained glass artist Claire Orme, this campaign celebrates the artistry and craftsmanship behind the collection.
Get Your Hands on ASICS Novalis Season 3
The first installment of ASICS Novalis Season 3 is now available on the Kiko Kostadinov webshop and at flagship stores in Los Angeles and Tokyo. Don’t miss your chance to own a piece of this bold and colorful collection.

