Storz & Bickel Celebrates 25 Years With Launch of New VEAZY Vape

 In the world of cannabis technology, there are few brands that can match the legacy and trust of Storz & Bickel. For over two decades, their iconic Volcano vaporizer has been the gold standard for quality and performance, earning a reputation as the go-to device for both medical patients and connoisseurs. While the brand’s reputation is built on its classic devices, Storz & Bickel continues to push the boundaries of innovation. Today, the brand is proud to introduce the new VEAZY, a game-changing personal dry herb vaporizer. The Storz & Bickel VEAZY Vaporizer utilizes the company’s patented hybrid heating technology to deliver consistent, flavorful vapor in just 40 seconds. It is also the brand’s smallest and most affordable device, priced at just $249 and weighing only 0.3 lbs. With the ability to fine-tune settings and personalize sessions through the S&B web app via Bluetooth, and a quick USB-C charging system for on-the-go convenience, the VEAZY is the perfect combination of style and substance. It may be small enough to fit in the palm of your hand, but it packs a powerful punch with its patented mini hybrid heater that blends conduction and convection heating methods. Cannabis Now Founder Eugenio Garcia recently sat down with Jürgen Bickel, co-founder and managing director of Storz & Bickel, to discuss the brand’s 25-year journey from a small German workshop to a global industry leader. In this conversation, Jürgen shares the company’s core principles, his new role as a public advocate for the brand, and gives us an exclusive first look at the VEAZY, the latest device that is set to redefine accessibility in the cannabis space. The VEAZY is the newest innovation from Storz & Bickel and is designed to appeal to a wider audience with its compact design, affordable price point, and range of fun colors. Eugenio Garcia: Jürgen, welcome. Thank you for joining me today. Storz & Bickel is one of the few brands with a true legacy in the cannabis industry. In my opinion, cannabis is still a relatively new industry, but we’ve been at it for over a decade now in its modern sense. However, your brand has a rich history, and I would love to learn more about the company’s beginnings and how it all started. Jürgen Bickel: Absolutely. It all began 25 years ago, or even a little before that. My partner, Markus Storz, started developing the Volcano. I would meet with him from time to time during this process, and I also helped test a few things with him. However, at that time, I was living in South America and wasn’t too involved. In November 2000, he released the first series of the Volcano. I was one of his first customers, and I bought a Volcano for myself. I had quit smoking tobacco at that time, and I brought it with me to Peru. A year later, I returned to Germany, and my time in South America was over. Markus needed help, so I assisted him because I was familiar with the device. We attended trade shows together, and eventually, we decided to officially partner up.