Exclusive Behind-the-Scenes Look at Calvin Klein’s Fall 2025 Campaign, Featuring Jalen Green

Calvin Klein has just unveiled its highly-anticipated Fall 2025 campaign, starring none other than American basketball player Jalen Green. And Hypebeast has the exclusive behind-the-scenes stills, captured by the talented Andrew Rothschild.

A Dynamic Blend of Athletic Charm and Signature Aesthetic

Under the direction of Gordon von Steiner, the campaign showcases Green’s athletic charm in a variety of settings, all while sporting Calvin Klein’s latest denim and underwear range. From impromptu hoops sessions on a sun-lit terrace to intimate post-workout recovery moments, the campaign captures the essence of both Green and the brand.

A Dream Collaboration for Green

In an official statement, Green expressed his excitement for partnering with Calvin Klein, calling it a “dream” opportunity. He also shared that the brand’s underwear and jeans are staples in his wardrobe, both on and off the court. Green adds, “This shoot allowed me to channel my passion for basketball and embody the confidence and empowerment that the brand has always stood for.”

Get a Sneak Peek at the Shoot

Thanks to Andrew Rothschild’s documentation, fans can get a sneak peek at the upcoming Calvin Klein campaign featuring Jalen Green. The behind-the-scenes stills showcase the dynamic energy and style that will be featured in the final campaign. Stay tuned for the full release and be sure to check out the exclusive behind-the-scenes shots above. 

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