Local Brand Takes London by Storm with Fresh Campaign
The streets of London are about to get a whole lot more stylish as British luxury label Aquascutum Active debuts its latest collection. The brand, known for its high-end and sophisticated designs, is bringing a new level of energy to the city with its “AAA” campaign.
Heading straight to the heart of London’s creative scene in SoHo, Aquascutum Active is ready to ignite the body and mind with its latest collection. And who better to front the campaign than Dukes Cupboard founder and vintage expert, Milo Harley?
With his signature relaxed energy, Harley embodies the essence of what it means to be “Active” in today’s cultural and creative landscape. From browsing through records to opening the doors of his shop, Harley effortlessly showcases the versatility and comfort of Aquascutum Active’s new collection.
As the unpredictable London summer approaches, Aquascutum Active has you covered with its classic slouchy tracksuits, checkered tees, and minimalistic activewear. And don’t forget to grab one of their stylish graphic bags, perfect for any weather.
Don’t just take our word for it, take a closer look at Aquascutum Active’s new campaign in the gallery above. Trust us, you won’t want to miss out on these must-have pieces.

