AWAKE NY and Paris Saint-Germain F.C. Team Up for Ecuadorian-Inspired Capsule Collection
AWAKE NY and Paris Saint-Germain F.C. have joined forces to launch a limited edition capsule collection celebrating Ecuadorian culture. The collection, which is now available at Fanatics Fest and AWAKE NY’s store and website, pays tribute to the South American nation and its rich heritage.
Community Storytelling and Cross-Cultural Collaboration
The collaboration between AWAKE NY and Paris Saint-Germain F.C. is more than just a fashion partnership. It is a celebration of community storytelling and the blending of cultures. The collection is a personal homage to Ecuador, inspired by the shared Latin roots of PSG player Willian Pacho and AWAKE NY founder Angelo Baque.
“Mitad Del Mundo” Inspired Designs
The capsule collection features a range of streetwear-inspired pieces, including the standout Middle of the World Tee. This tee pays tribute to Ecuador’s famous “Mitad Del Mundo” monument, with Pacho’s name and number in the colors of the Ecuadorian flag. Other pieces in the collection include the Mitad Del Mundo Polo and a Classic Dad Hat, all featuring gothic typeface and cursive Mitad Del Mundo callouts.
Available for a Limited Time Only
Fans of both AWAKE NY and Paris Saint-Germain F.C. will want to act fast, as the collection is only available until June 22 at Fanatics Fest’s Paris Saint-Germain booth #2105. The collection officially launched on Friday, June 20 at the Fanatics Fest, the AWAKE NY flagship store, and online.
A Celebration of Global Sports and Community
This collaboration goes beyond just fashion and sports, it represents the diverse identities that enrich the tradition of global sports. The campaign imagery for the collection features Ecuadorian New Yorkers and vendors from Queens’ “Little Ecuador,” highlighting AWAKE NY’s roots in the Big Apple.
Get Your Hands on the AWAKE NY x Paris Saint-Germain F.C. Collection
Don’t miss your chance to own a piece of this unique and culturally-inspired collection. Head to Fanatics Fest, the AWAKE NY flagship store, or their website to grab your favorite pieces before they’re gone. This is a collaboration that celebrates community, culture, and the love of the game.

