Taylor Swift Puts Kristin Juszczyk on the Map with Viral NFL-Inspired Fashion Brand
Taylor Swift has once again proven her influence in the fashion world, this time by putting DIY designer and San Francisco 49ers WAG Kristin Juszczyk on the map. Juszczyk became an overnight sensation when Swift wore her custom Kansas City Chiefs puffer jacket to a game, leading to a collaboration with fashion entrepreneur Emma Grede and the launch of their new brand, Off Season.
Off Season: Where Football, Fashion, and Sports Collide
Off Season, the brainchild of Juszczyk and Grede, has just released its debut collection in partnership with Fanatics and the NFL. The brand aims to merge the worlds of football, fashion, and sports, and has received the official licensing agreement to design signature NFL branded pieces.
Unisex Puffer Vests, Jackets, and Coats for the Ultimate Fan
The premiere collection from Off Season features unisex puffer vests, jackets, and long coats representing five NFL teams: the San Francisco 49ers, Kansas City Chiefs, Philadelphia Eagles, Detroit Lions, and Buffalo Bills. Each piece highlights players from their respective teams in Juszczyk’s signature high-design style.
Kristin Juszczyk: From Sideline Supporter to Fashion Designer
Juszczyk, who is married to 49ers player Kyle Juszczyk, has always had a passion for high design and a desire to elevate NFL fan apparel. Her designs have gained attention from other players’ wives, celebrity fans, and everyday supporters, leading her to create Off Season.
Emma Grede: Co-Founder and Fashion Powerhouse
Grede, the co-founder of Off Season, is no stranger to the fashion world. She is also the founding partner of SKIMS with Kim Kardashian and co-founder and CEO of Good American alongside Khloé Kardashian. With Off Season, Grede hopes to offer fans a unique opportunity to merge fashion and fandom seamlessly.
Get Your Hands on Off Season’s Debut Collection
The debut collection from Off Season ranges from XS to XXXL and is priced between $295 USD to $495 USD. Fans can find the collection on the Off Season website, as well as on the NFL and Fanatics websites. Don’t miss your chance to show off your team pride in a whole new way with Off Season’s fashion-forward pieces.

