ogied through the city
Run Culture Takes Over: Hypebeast x adidas Team Up for the Ultimate Running Experience
From coast to coast, run clubs have become the latest craze, infiltrating cities and their cultures. Whether it’s for networking, fitness, or fostering a community-driven work environment, run culture is on the rise. And leading the pack is Hypebeast, the creative collective in New York City that has taken their love for running to the streets with the launch of their very own run club.
Join the Movement: Hypebeast Run Club Takes Over NYC with adidas
What started as an after-work activity for Hypebeast staff has now evolved into a city-wide affair, welcoming friends and family to join in on the fun. And with the support of adidas and their new running shoe, the Adizero Evo SL, the Hypebeast Run Club is taking their runs to the next level.
Running in Style: adidas’ Adizero Evo SL Meets the Demands of Culture-Forward Creatives
Designed for speed and style, the Adizero Evo SL is the latest addition to adidas’ Adizero lineup. With a sleek and lightweight design, this shoe is perfect for fashion-forward runners who want to make a statement while hitting the pavement. The Hypebeast Run Club put the Adizero Evo SL to the test during a recent workout, and the results were impressive.
Experience the Ultimate Running Shoe: adidas’ Adizero Evo SL
Featuring a minimalist design with a white finish and signature black adidas stripes, the Adizero Evo SL is a hybrid shoe that combines fashion and functionality. With a high-stack midsole and engineered mesh upper, this shoe provides a soft and dynamic feel while also offering breathability. And according to Hypebeast’s Associate Creative Director, Courtney Kenefick, the Adizero Evo SL is not only comfortable and lightweight, but it also makes her feel fast and powerful.
Join the Hypebeast Run Club and Test the Adizero Evo SL for Yourself
Limited releases of the Adizero Evo SL will be available starting October 25, with a larger launch in February 2025. But you don’t have to wait to experience the ultimate running shoe. Join the Hypebeast Run Club and be one of the first to test the Adizero Evo SL during a full workout. With members from all five boroughs, this diverse group of runners will put the shoe to the test and show you just how fast and stylish it can make you feel.

