Martine Rose and Nike Team Up Again for a New Twist on a Classic Sneaker
After the massive success of her Nike Shox mules, fashion designer Martine Rose is back with another collaboration with the sportswear giant. This time, the buzz is all about a revamped version of an iconic 2001 sneaker from Nike’s archives.
A Sneak Peek at the New Air Max Craze
The images in the gallery above give us a glimpse of the original model, but Rose’s innovative touch is sure to bring a fresh perspective to the classic design. Known for her cutting-edge approach to menswear, the British designer is set to work her magic on this new variant for their ongoing partnership.
A Modern Take on the Slip-On Silhouette
Following in the footsteps of Rose’s popular Shox styles, the Air Max Craze features a slip-on silhouette that has been dominating the footwear scene for the past few years. But this time, instead of a fully exposed back, the sneaker boasts a heel strap that extends from the arched soles and a shallow counter for a secure fit.
Sleek and Stylish Design
The Air Max Craze is all about simplicity and functionality. The printed neoprene uppers are free of excess overlays and trade traditional laces for a zippered closure. The prominent pull tabs on the heel strap and front collar add a touch of style to the sleek design. And let’s not forget the chunky soles with orange Nike Air units for cushioning and an exaggerated arch.
Mark Your Calendars for Fall 2025
While an official release date has not been announced, sources say that Martine Rose’s Air Max Craze will hit stores in Fall 2025. So, sneakerheads, make sure to stay tuned to Hypebeast for updates on this highly anticipated collaboration.

