The UEFA Champions League Kicks Off with Bologna FC 1909’s Sleek New Kit
The highly anticipated UEFA Champions League is back in action, with a fresh batch of on-pitch games and dozens of European teams vying for the top spot. And today, all eyes are on Bologna FC 1909 as they take on Liverpool in their new all-black kit, specially designed by high-performance sportswear brand Macron to pay homage to the tournament.
With technical elegance and style, the Italian team will bring the sleek and refined kit to life with every goal. The blacked-out design is accented with gold, red, and blue on the collar and sleeves, adding a touch of flair to the overall look.
But it’s not just about the aesthetics – the kit also celebrates the return of “Champions League Nights” in Bologna, where friends and family come together to support their local team. To showcase the new uniforms, a campaign video was shot inside the Macron HQ, featuring team players Ndoye, Beukema, Fabbian, and Lykogiannis. In the 48-second clip, they go undercover in all-black attire, set against shimmering lights and club-ready beats.
Of course, the traditional sponsorship logos are prominently displayed on the chest, along with tonal star emblems paying tribute to the Champions League logo. And to top it all off, the kit proudly displays Italian text on the neckline, a nod to the club’s triumphant past, and “Designed in Bologna” lettering, declaring itself this year’s champion.
Fans can now purchase Bologna FC 1909’s new kit on the club’s website, at Macron, and at select storefronts. So gear up and show your support for the team as they take on the Champions League in style.
