Salomon Takes on the Great Outdoors with New Winter 2024 Collection
The great outdoors and Salomon have always been a perfect match, and this winter, the performance brand is taking its love for nature to new heights. Salomon Korea is embarking on extreme hiking expeditions in rural Iceland, showcasing its latest campaign “Serendipity: Discovering Unexpected Moments in Nature.”
Exploring the rugged Landmannalaugar highlands, Salomon Korea is immersing itself in the volcanic and snow-covered terrain with a deep appreciation for the environment. And with the brand’s new collection, they’re not just braving the elements, they’re embracing them.
The collection features new insulating outerwear constructed with GORE-TEX and Pertex materials, designed to withstand mother nature’s unpredictable weather changes. The standout piece is the Contour Down Jacket, featuring puffed accents and waterproof nylon to keep hikers warm and dry.
But that’s not all – the collection also includes fleece zip-ups, hooded gilets, and down-filled parkas, all designed to keep adventurers cozy and comfortable on their journeys. And for those looking to make a fashion statement while exploring, Salomon offers minimalistic hoodies in bold colors, paired with cargo shorts, trousers, beanies, and caps.
Get a sneak peek at Salomon Korea’s Winter 2024 collection in the gallery above. The collection will be available next month through Salomon’s website and select retailers. Don’t miss out on the chance to gear up for your next outdoor adventure in style.
