Acne Studios Enlists Willow Smith for Fall/Winter 2024 Campaign
Acne Studios always brings out the big guns for its campaigns, and this time is no exception. The brand has recruited the likes of Willow Smith to showcase its latest Fall/Winter 2024 collection, joining the ranks of previous campaign stars such as Kylie Jenner, Anok Yai, and K-Pop group ILLIT.
Shot by the talented Jordan Hemingway, the campaign features Smith rocking an array of pieces from the collection, including shearling and oil-coated denim. Acne Studios describes the collection as “denim and leather with a mechanical edge,” and Smith effortlessly embodies this aesthetic.
In one shot, she sports an oversized denim jacket with dark-wash baggy jeans, elevated with leather accents and stud detailing. In another, she opts for a shearling overcoat, and in a third, she exudes elegance in a coated denim dress. And of course, she completes each look with one of Acne Studios’ signature mini clutches.
Check out the campaign above and head to Acne Studios’ official webstore to shop the full Fall/Winter 2024 collection now.
