Kith and Giorgio Armani Team Up with Martin Scorsese for New Campaign
Luxury fashion brand Giorgio Armani has joined forces with streetwear powerhouse Kith for their first-ever collaboration, and they’ve enlisted the help of legendary filmmaker Martin Scorsese to star in their new campaign. This isn’t the first time Armani and Scorsese have worked together, as the director has been a longtime friend and supporter of the brand.
According to a statement from Kith, Scorsese’s friendship with Armani led him to direct the documentary “Made in Milan,” which explores the designer’s life and the growth of his brand. With both Scorsese and Armani hailing from New York, their shared values and love for their hometown made this collaboration a no-brainer.
To celebrate the launch of the collection, Kith has also announced a special pop-up experience in New York City. The townhouse, located at 170 East 80th Street on the Upper East Side, will be open on September 6-7 and will feature the collaborative collection before its global release on September 13. Fans of both brands won’t want to miss this exclusive opportunity to get their hands on the highly anticipated collection.
Check out the campaign video, featuring Scorsese himself, and mark your calendars for the global release of the Kith x Giorgio Armani collection. This is a collaboration that fashion and film lovers won’t want to miss.
