HUF and Toyota Team Up Again for Epic Land Cruiser Collection
Skate and lifestyle brand HUF is back at it again, joining forces with Toyota for a second time after their successful TRD collaboration in late 2023. This time, the two brands are celebrating the iconic Land Cruiser SUV with a new capsule collection.
Revving Up for the Land Cruiser Reboot
The release of this collection couldn’t be more perfectly timed, as Toyota is set to reboot the Land Cruiser in 2024. The collection draws inspiration from over 70 years of off-road innovation and design, paying tribute to the vehicle’s rich history.
From Workwear to Streetwear
The HUF x Land Cruiser collection features a mix of workwear-inspired silhouettes, modern apparel, and custom accessories. Each piece incorporates elements from Toyota’s archives, including vintage advertisements and classic Land Cruiser iconography, adding a touch of nostalgia to the collection.
Off-Road Adventure with HUF and Toyota
To celebrate the collaboration, the HUF team took an off-road trip to Mormon Rocks, California, accompanied by a fleet of rare Land Cruisers. This adventure embodies the pioneering spirit and rugged appeal that the SUV has represented for decades.
Get Ready to Shop
While prices for the collection have not yet been revealed, HUF has announced that the items will be available for purchase on Friday, August 23 on their official website. Don’t miss your chance to snag a piece of this epic collaboration between HUF and Toyota.

