66°North Celebrates 99 Years with Limited-Edition Capsule Collection and Logo Flip
Icelandic cold-weather outfitter 66°North is turning up the heat for its 99th anniversary with a special “99-Year Capsule” collection. The brand, known for its durable and stylish outdoor gear, is flipping its logo for the first time ever and launching a limited-edition collection featuring eight carefully curated pieces.
Limited to Just 99 Units: Snæfell and Vatnajökull Jackets
The highlight of the collection are the Snæfell and Vatnajökull jackets, both iconic pieces from 66°North’s lineup. Each jacket is limited to just 99 units worldwide, making them a must-have for any outdoor enthusiast or fashion lover.
Shot on Location in Reykjavík by Icelandic Photographer Anna Maggy
To capture the essence of the brand and its Icelandic roots, 66°North enlisted the help of local photographer Anna Maggy for the campaign. The photos feature real people in real moments, paying tribute to the generations who have worn 66°North through nearly a century of Icelandic weather and change.
New and Improved: Dyngja Hoodie, T-Shirt, and Snæfell Trousers
In addition to the limited-edition jackets, the collection also includes updated versions of 66°North’s Dyngja hoodie and t-shirt, both available in “Walrus” or “Black.” The Snæfell trousers have also received the “99” treatment, featuring anniversary branding and an all-black design.
Braving the Elements with 66°North
For almost 100 years, 66°North has been outfitting the local population of Iceland with high-quality and durable cold-weather gear. Now, with the “99-Year Capsule” collection, anyone can experience the brand’s signature style and functionality.
Get Your Hands on the 66°North “99-Year Capsule” Collection
The limited-edition collection is available now on 66°North’s website. Don’t miss your chance to own a piece of Icelandic history and celebrate the brand’s 99th anniversary in style.
