MARKET’s Fall/Winter 2024 Collection: From the Creek to the Couch
With its FISH MARKET storefront bustling in Soho, MARKET is once again drawing inspiration from the natural world for its latest garments. The Fall/Winter 2024 collection takes on the spirit of the Great Outdoors, offering a diverse range of apparel that can take wearers from the creek to the couch.
MARKET’s Heritage Humor and Classic Candor Shine in Fall/Winter 2024 Collection
The seasoned streetwear brand is reimagining some of its signature silhouettes in this release, with the help of TikTok stars Gucci Pineapple and Irene Lee who are fronting the lookbook. The collection features an earthy colorway, with olive green and camouflage patterns at its core.
Stand Out in MARKET’s High Pile Fleece Quarter Zip
The staple piece of the collection, this quarter zip features a vintage car graphic on the bottom. Technical features are also at the forefront with the Zip-off Moraine Pants, which come equipped with removable bottoms for convertible style.
Get Cozy in MARKET’s Smiley Camo Hoodie and Pants Set
For those who love camo, this set is a must-have. The Smiley Sweater, covered in a bold crosshairs design, is another standout piece in the collection. MARKET’s graphics are on full display, with beloved motifs like Smileys, Bears, Collegiate Arcs, Call My Lawyer, and Beware dogs reinterpreted throughout.
Shop the Collection at MARKET’s Official Webstore and FISH MARKET
The Fall/Winter 2024 collection will be available for purchase on Friday, October 11 at MARKET’s official webstore and FISH MARKET’s storefront at 297 Canal St. in New York City. Don’t miss out on these must-have pieces that seamlessly blend style and functionality.

