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Hypebeast Visits: Inside the LEGO Campus with George Gilliatt

Presented by The LEGO Group

The LEGO Group has been making waves in the fashion world with their collaborations and innovative designs. But what goes on behind the scenes at their headquarters? Hypebeast got an exclusive tour of the LEGO Campus with product designer George Gilliatt to find out.

Gilliatt, who has been with the company for over 10 years, gave us a behind-the-scenes look at the creative process behind some of LEGO’s most iconic sets. But the highlight of the tour was getting a sneak peek at the highly anticipated collaboration with Pharrell Williams, the “Over the Moon” set.

Presented by The LEGO Group, the “Over the Moon” set is a colorful and playful representation of Williams’ hit song. Gilliatt shared with us the inspiration and challenges behind bringing this set to life, from the initial concept to the final product.

But LEGO isn’t just about collaborations and cool designs. The company also has a strong focus on sustainability and giving back to the community. Gilliatt showed us the eco-friendly initiatives and charitable projects that the LEGO Group is involved in, making us even more impressed with the brand.

In other news, Burberry has just launched their latest campaign, declaring that “It’s Always Burberry Weather.” Hypebeast caught up with Crystal Palace midfielder Eberechi Eze, who stars in the campaign, to get his thoughts on the brand and his involvement in the project.

By HB Team, Eze shared his excitement about being a part of the campaign and his love for the iconic British brand. He also gave us a sneak peek at the behind-the-scenes process of shooting the campaign, which features a diverse cast and celebrates the brand’s heritage and modernity.

With these exciting updates from the world of fashion and design, it’s clear that both LEGO and Burberry are constantly pushing boundaries and staying ahead of the game. Keep an eye out for more exclusive content and collaborations from these innovative brands.