Dior Reveals First Campaign With Lewis Hamilton

by | Oct 2, 2024 | Fashion | 0 comments

 

Creativity Reigns Supreme at Dior with Kim Jones: Lewis Hamilton Joins as Brand Ambassador and Guest Designer for Winter Lifestyle Capsule Collection

Get ready to hit the slopes in style with Dior’s latest winter collection, featuring the iconic Lewis Hamilton as the face of the campaign. The French luxury house has once again pushed the boundaries of creativity with their collaboration with the seven-time F1 world champion.

Lensed by the talented Rafael Pavarott, the campaign showcases the perfect blend of Dior’s heritage and Hamilton’s impeccable fashion sense. The collection pays homage to winter sports like skiing and snowboarding, celebrating the excitement and thrill of these activities during the cooler months.

Hamilton, known for constantly pushing himself to new heights in his racing career, embodies the spirit of the collection with his passion for adventure and pushing boundaries. The campaign captures him in action on the slopes, against a stunning backdrop of blue mountains.

The collection features oversized knit sweaters paired with wide-legged pants, giving off a chic après-ski vibe. Standout pieces include the Dior 8 backpack and messenger rider 2.0, both made with ultra-resistant materials. The retro-futuristic look is completed with the B44s and B33 sneakers, adding a touch of casual cool to the collection.

Don’t miss out on this must-have winter collection from Dior, available now. Check out the campaign above for a sneak peek at the stylish pieces.