Salehe Bembury’s PUMA Velum Sneaker to Debut Next Week

by | Jun 20, 2025 | Fashion | 0 comments

 

Salehe Bembury Drops PUMA Velum Sneaker During Paris Fashion Week

Salehe Bembury, the renowned sneaker designer, has just announced the release of his highly anticipated PUMA Velum sneaker. The drop is set to take place during Paris Fashion Week on June 25, with a global release expected later this year.

From PUMA Hoops to Paris Fashion Week

It’s been almost a year since Bembury joined PUMA, focusing on the brand’s Hoops department. He kicked off the year with a collaborative lifestyle sneaker and has been relatively quiet since then. However, he recently made headlines by unveiling Tyrese Haliburton’s first signature shoe, the PUMA Hali 1, just in time for the NBA Finals.

Colorful and Bold Design

The PUMA Velum, designed by Bembury, features an eye-catching orange base with pops of brown, yellow, red, and gray. This color-heavy composition is a signature style of Bembury’s. The sneaker is expected to feature PUMA and Velum branding on the tongue, as well as a co-branding hit on the medial heel.

Debuting in Paris, Coming to Shelves Globally

Sneakerheads can get their hands on the Salehe Bembury x PUMA Velum at a special pop-up in Paris on June 25. For those not in Paris, the sneaker is expected to arrive on shelves globally later this year. Stay tuned for more updates on this highly anticipated release. 

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