adidas and Oasis: Celebrating 30 Years of Originality and Style
In a collaboration that is sure to make music and fashion lovers alike rejoice, adidas and Oasis have joined forces to celebrate 30 years of shared history. The “Original Forever” campaign and “Oasis Live ‘25” apparel collection pay homage to the iconic band and their impact on culture.
Reimagining Classic ’90s Looks
The collection takes inspiration from the band’s heyday in the ’90s, reimagining their signature style for the modern day. From tracksuits to jerseys to bucket hats, the collection features quintessentially British pieces that have become synonymous with Oasis.
Timeless adidas Staples with a Twist
In addition to the Oasis-inspired pieces, the collection also includes co-branded adidas staples in black, blue, and white. Fans of the Gallagher brothers will be delighted to see Firebird tracksuits, raglan sleeve jerseys, bucket hats, and coach jackets among the offerings.
A Partnership Rooted in Originality and Cultural Impact
According to Chris Walsh, VP Brand at adidas, the partnership between adidas and Oasis goes beyond just two icons coming together. It represents a shared story of originality and cultural impact, and reignites a timeless piece of music history. The “Original Forever” campaign continues adidas’ legacy in music and celebrates the powerful role that music and style play in shaping culture.
Get Your Hands on the Collection
The Oasis Live ‘25 x adidas collection is available online at the adidas and Oasis webstores, as well as in retail stores. Fans can also purchase the collection at stadiums during the Oasis Live ‘25 tour dates. Don’t miss your chance to own a piece of this iconic collaboration.
