MM6 Maison Margiela SS25 Dares to Cut Through the Noise

by | Sep 19, 2024 | Fashion | 0 comments

 

Maison Margiela’s MM6 Sub-Label Takes Milan Fashion Week by Storm

Under dim industrial lighting and a hazy smog, MM6, the sub-label of Maison Margiela, presented a statement-making SS25 collection in Milan on Thursday afternoon. The brand’s signature deconstructive spirit was on full display on the bunker-like runway, with translucent plastic-like textiles and intentional irregularity in construction. But this collection also pushed the brand’s love for neutrals to the max, with a dominating hue of titanium white.

The collection featured silhouettes reminiscent of the early aughts, such as tank top hoodies, tuxedo vests, and oversized sports shades. Hyper-distressed denim, a recurring theme in the Margiela universe, was taken to extremes throughout the line, with ripped skinny “jeggings” and extra deep V-necklines. These styles, while potentially dated in the hands of other labels, were given new life by Maison Margiela’s stripped-down and meticulously considered approach.

One standout piece was a tank top that resembled a wrinkled plastic shopping bag, paired with threadbare jeans and high-polished gold accessories. This could be seen as a commentary on fast fashion and the counterfeit culture that has replicated Margiela’s products ad infinitum, or as a continuation of the brand’s tactile dialogue of deconstruction and reproduction.

Check out the gallery above for a closer look at the full collection, and stay tuned for more coverage of Milan Fashion Week from Hypebeast.