Kid Cudi Releases First Drop of His WZRD Brand

by | May 2, 2025 | Fashion | 0 comments

 

Kid Cudi’s WZRD Label Drops First Collection with Pusha T as the Face

Kid Cudi’s highly anticipated brand, WZRD, is finally here and ready to make its mark on the fashion world. Originally announced in 2023 as WZRD CWBY, Cudi has now rebranded the label to simply WZRD. And after almost two years of anticipation, the first collection is set to drop today.

In a recent Instagram post, Cudi shared a sneak peek of the collection with the caption, “WZRD BY @kidcudi. FULL COLLECTION DROPS MAY 2 @ 7 PM PST 🇺🇸 / MAY 3 @ 11 AM JST 🇯🇵. LINK COMING SOON.” The collection includes a variety of pieces such as a letterman jacket, crew neck sweaters, t-shirts, hoodies, and sweatpants, all featuring the iconic WZRD branding and a mystical cartoon wizard graphic.

To promote the launch, Cudi enlisted the help of rapper Pusha T, who stars in the brand’s first campaign video. The two artists, who share a close bond, can be seen sporting pieces from the collection, showcasing the family ties behind WZRD. The collection will be available online on May 2 at 11 p.m. ET.

Don’t miss out on the first drop of WZRD by Kid Cudi, a must-have for any fashion-forward fan. Stay tuned for the official release and get ready to add some magic to your wardrobe.

WZRD by Kid Cudi: The First Drop is Finally Here

After much anticipation, Kid Cudi’s new label, WZRD, is finally releasing its first collection. Originally announced in 2023 as WZRD CWBY, Cudi has now rebranded the label to simply WZRD. And now, just under two years later, the first drop is set to hit shelves today.

Cudi took to Instagram to give fans a sneak peek of the collection, writing, “WZRD BY @kidcudi. FULL COLLECTION DROPS MAY 2 @ 7 PM PST 🇺🇸 / MAY 3 @ 11 AM JST 🇯🇵. LINK COMING SOON.” The collection features a range of pieces, including a letterman jacket, crew neck sweaters, t-shirts, hoodies, and sweatpants, all adorned with the iconic WZRD branding and a mystical cartoon wizard graphic.

To promote the launch, Cudi enlisted the help of rapper Pusha T, who stars in the brand’s first campaign video. The two artists, who share a close bond, can be seen sporting pieces from the collection, showcasing the family ties behind WZRD. The collection will be available online on May 2 at 11 p.m. ET.

Don’t miss out on the first drop of WZRD by Kid Cudi, a must-have for any fashion-forward fan. Stay tuned for the official release and get ready to add some magic to your wardrobe.

 

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