Jayson Tatum Is the New Face of Coach

by | Aug 16, 2024 | Fashion | 0 comments

 

Coach Unveils Latest Men’s Fragrance Campaign with NBA Star Jayson Tatum

Get ready to elevate your scent game with Coach’s newest men’s fragrance campaign featuring none other than the talented Jayson Tatum. The NBA star is making his debut as the face of Coach men’s fragrances, adding to his role as a global ambassador for eyewear and watches.

Shot by renowned photographer Keizo Kitajima, the campaign captures Tatum’s journey through urban landscapes, blending reflective moments with vibrant city scenes. It’s a personal and inspiring story, reflecting on Tatum’s path to becoming the confident and successful individual he is today.

Stuart Vevers, Coach’s creative director, couldn’t be more thrilled about Tatum’s involvement, praising his authenticity and ability to embrace all aspects of himself. And it’s no surprise, as Tatum perfectly embodies the brand’s New York City roots, craftsmanship heritage, and bold spirit.

The Coach for Men fragrance collection features a range of invigorating and sensual scents, including Coach for Men, Coach Platinum, Coach Green, and Coach Blue. These fragrances combine citrus, warm, and earthy notes for a layered olfactory experience that represents the journey of the Coach man.

Ready to upgrade your fragrance game? The Coach men’s fragrance collection is now available to shop on the brand’s official website. Don’t miss out on these must-have scents!