the Viking, Seadog the Pirate, and Harry S. Crunch, Herron joins the ranks as the newest member of the crew
Cap’n Crunch and advisry: A Collaboration for the Adventurous
For over 60 years, Cap’n Crunch has been boldly venturing into uncharted territories aboard the SS Guppy. With a pioneering spirit and a unique vision for the future, he has become an iconic figure in the world of breakfast cereals. Similarly, advisry, led by designer Keith Herron, has carved its own path in the fashion industry, inspiring others to join in on its journey.
Now, these two trailblazers have joined forces to launch an exclusive collection for adventure seekers. Drawing on his own memories of enjoying a bowl of Cap’n Crunch at the breakfast table, Herron has created a three-piece collection that resonates with everyday consumers. The collaboration includes a cropped hoodie, baseball cap, and rhinestone-encrusted charm bracelet, all designed with a modern twist on the brand’s nostalgic history.
“Cap’n Crunch has always been an iconic cereal,” says Herron. “I remember eating it as a kid and it played a big role in my childhood. So getting to design this collection is unreal. I was excited to operate within this awesome, imaginary world that Cap’n Crunch has already built.”
Herron’s creative process for the collection was inspired by a vintage Cap’n Crunch cartoon featuring the Captain and his crew. He was drawn to the additional characters and their storylines within the Cap’n Crunch universe, and wanted to revive that world for current fans of the brand. The result is a collection that pays homage to the brand’s over-century-long history while also incorporating a modern, contemporary twist.
Joining Brunhilde the Viking, Seadog the Pirate, and Harry S. Crunch, Herron has also become a member of the Cap’n Crunch Crew through this collaboration. He encourages wearers to tap into their inner child and embrace the limitless potential of their imagination, just as he did during the creative process.
So for all the adventure seekers out there, the Cap’n Crunch x advisry collection is a must-have for your wardrobe. Embrace your pioneering spirit and set sail with the Captain and his crew on their latest expedition.
