Bon Iver and Todd Snyder Team Up for a Stylish Collaboration
Last week, the Todd Snyder New York City flagship was buzzing with excitement as Bon Iver’s Justin Vernon sat down for a conversation with the menswear brand. The result? A collaboration that fans have been eagerly anticipating.
“This Collaboration is Everything”: Todd Snyder and Bon Iver Discuss Their Partnership
During their conversation, Snyder expressed the importance of having Vernon involved in the collaboration. “You asked me to do a collaboration and having you here is particularly important,” he said. “At first, I wasn’t sure what we could do, but we came up with this cool, simple merch that’s just this color.”
Introducing the Salmon-Shaded Sweater Hoodie and Luxe Ribbed Beanie
The duo’s collaboration resulted in a knit beanie and hoodie in the album’s official colorway, a pinky-orange shade called “Salmon.” “For some reason, the color salmon is just my favorite color,” Vernon shared with Snyder. The Todd Snyder x Bon Iver sweater hoodie, priced at $398 USD, is a salmon-shaded version of Snyder’s Nomad Hoodie, featuring the album cover in the center. The Todd Snyder x Bon Iver Luxe Ribbed Beanie, priced at $198 USD, is made from Nomad yarn in a half-cardigan stitch and finished with a refined texture.
A Natural Collaboration: Todd Snyder and Bon Iver’s Mutual Appreciation
Snyder, a long-time fan of Vernon’s music, expressed his excitement for the project in a release. “Justin’s music has been a huge source of inspiration for me over the years, and getting to create something that celebrates his latest album felt like an incredible opportunity,” he said. “We wanted these pieces to feel as personal and unique as the music itself.”
Get Your Hands on the Collaboration Now
The Todd Snyder x Bon Iver collaboration is now available at Todd Snyder’s official webstore. Swipe through the top gallery for a closer look at Snyder and Vernon collaborating on the capsule. Don’t miss your chance to own a piece of this stylish and personal collaboration.
