Lazy Oaf and Grind: A Match Made in East London
Indie clothing label, Lazy Oaf, and London’s popular coffee brand, Grind, have joined forces to create a limited-edition collection that celebrates their East London roots. From a coffee tin and mug to apparel pieces, this capsule range is a must-have for fans of both brands.
The Happy Sad graphic, a signature of Lazy Oaf, is featured on the mug and special-edition coffee tin, adding a touch of whimsy to your morning routine. And with every coffee tin purchase, customers can choose from Grind’s selection of home-compostable pods, ground coffee, or whole coffee beans in a variety of blends.
The standout piece in the collection is a long-sleeve tee with a graphic illustration of a cheerful character wearing a Grind T-shirt and sitting at a coffee table. The Lazy Oaf and Grind names are proudly displayed above the illustration, while the phrase “STRONG STUFF” is printed below the character. On one of the sleeves, you’ll find a mug graphic with a sad face, adding a playful touch to the design.
The collection also includes socks with mug graphics, featuring a smiley face on one foot and a sad face on the other. This collaboration perfectly captures the fun and quirky spirit of both brands.
Gemme Shiel, founder and CEO of Lazy Oaf, shares her excitement about the collaboration, saying, “Grind x Lazy Oaf has been a dream project for me. As someone who relies on caffeine to get through the day, it’s been amazing to bring our worlds together. I’ve always admired Grind’s tongue-in-cheek yet responsible approach to business, and of course, their delicious coffee. Being approached for this collaboration was an honor.”
The Lazy Oaf x Grind collection ranges from £10 – £44 GBP (approximately $13 – $56 USD) and is available exclusively at Grind. Don’t miss your chance to snag these limited-edition pieces and show off your love for two of East London’s coolest brands.
