URB, the award-winning brand known for its hemp-derived cannabinoids, has a decade-long story that centers around its founder and CEO, Nick Warrender. Warrender’s passion for sharing high-quality hemp products stems from his own experience with CBD, which began in 2015 when he was dealing with an autoimmune disease. Motivated by the positive impact CBD had on his life, Warrender introduced it to his local community in Kenosha, WI and has since grown his small-scale operation into a publicly traded company and nationally recognized brand.
URB has been ahead of the game since its inception, being one of the first to bring compliant Delta-8 and Delta-9 only products to market and releasing a hydro-extracted live resin vape. Despite the challenges and changes the brand has faced, including its recent airline-themed rebrand, Warrender’s vision of sharing beneficial and life-changing hemp products with others remains at the core of the company.
Today, URB offers a diverse range of products, from disposable vapes and cartridges to edibles and flower, all powered by hemp-derived cannabinoids like THCA, Delta 8, and CBG. The brand’s recent rebrand, inspired by the airline industry, is a unique and eye-catching concept that perfectly captures the balance of sophistication and playfulness. The products, such as the Mile High Aerovape 420 Max and the Aerovape 710, as well as the Flight Fuel Cartridges, are all top-notch in terms of taste and functionality. The “Frequent Flyer Flower” is a standout, with its high-quality and enjoyable effects.
However, one area for improvement is the transparency of non-active ingredients, as this information was not readily available on the packaging or online. Despite this, the overall quality of URB’s products is undeniable, and we are excited to have them in our hands.