Levi’s Launches New Line, Blue Tab: Elevating Denim to New Heights
Levi’s, the iconic denim brand, is taking their game to the next level with the highly anticipated launch of their new line, Blue Tab. This sophisticated collection features upscale and dressed-up statement denim classics, elevating the Canadiana tuxedo to new heights.
Different from their popular Orange Tab line, which caters to a younger and more experimental market, Blue Tab is the more refined and polished older sibling. With a fresh new era upon us, Blue Tab introduces a range of new silhouettes for denim jeans that give a modern twist to Levi’s timeless classics. For example, the Marker Loose jean takes inspiration from the popular 511 and 501 styles.
But it’s not just about jeans. Blue Tab also offers a variety of other pieces, such as the Marc Ruth Jacket, a classic fishtail parka, and the Blue Tab™ Type I Jacket, along with chambray work jackets and heavyweight t-shirts. Each item is reimagined with elevated materials that combine modern fabrics with effortless, everyday style.
Levi’s stays true to its authentic workwear aesthetic with Blue Tab, bringing their iconic denim staples to the forefront and going beyond what is expected. This new line allows Levi’s to be more experimental with different textiles, including chambray, selvage denim, and napped denim, adding a touch of everyday elegance and sophistication to their casual sense of style.
Fans of Levi’s won’t have to wait long to get their hands on Blue Tab. The line is set to launch on January 31, so mark your calendars and get ready to elevate your denim game with Levi’s Blue Tab.

