EVISU Taps MMA Fighter Kota Miura as the Face of FW25 Collection

EVISU has just announced that they have chosen MMA fighter Kota Miura as the face of their highly anticipated Fall/Winter 2025 collection. The brand, known for its premium materials and iconic motifs, has drawn inspiration from Miura’s charisma, grit, and competitive spirit to create a line of streetwear that perfectly embodies the fighter’s persona.

Celebrating Strength and Confidence with New Campaign Visuals

The collection, which is now available through EVISU, features a wide range of apparel including classic denim jackets, oversized outerwear, and jeans. Each piece showcases the brand’s meticulous craftsmanship and is emblazoned with signature embroidery, motif logos, and premium fabrics that elevate the designs.

Highlights of the Collection

Some of the standout pieces from the collection include the Vintage Velvet Regular Fit Padded Souvenir Jacket, Handbrush Daicock Print with Wave Embroidery Relax Fit Jeans, and the Godhead Jacquard Relax Fit Denim Jackets. These pieces perfectly capture the keywords of the collection – confidence and strength – and are sure to make a statement.

Experience the Post-Match Vibe

The campaign visuals for the collection evoke a post-match vibe, perfectly capturing the energy and adrenaline of a fighter after a match. Miura effortlessly carries the looks with a sense of nonchalance, making the collection feel even more fitting for the fighter.

Get Your Hands on the Collection

The EVISU Fall/Winter 2025 collection is now available through the brand’s website, with prices ranging from ¥40,920 – ¥154,000 JPY (approximately $266 -$1,000 USD). Don’t miss your chance to own a piece of this highly coveted collection and channel your inner fighter with EVISU. 

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