incorporating UGG footwear into his own outfits.
UGG Brand’s Homecoming: A Partnership with Athlete Stylist Vick Michel
With its roots in Southern California, UGG brand has found a true homecoming in its partnership with athlete stylist Vick Michel. Michel, who taps into his styling repertoire every day, not only expresses himself through his own looks but also helps others hit their fashion stride. Working with some of today’s top athletes, Michel guides them in extending their impact off the field.
Michel’s professional career began after he graduated from FIDM. He got his start working with Draymond Green and the rest was history. From there, he went on to help some of sports culture’s biggest names level up through personal style, from professional basketball player Gabe Vincent to professional NFL player JuJu Smith-Schuster.
From Basketball to Fashion: Michel’s Journey
“I come from a basketball background, and it was the year that Draymond Green won a championship, and we had a friendly relationship,” Michel reflected on his start. “So we started working together. But it was really the friendship between him and me and our relationship, as a team, that propelled my career into something bigger. We had very memorable moments, and it was a blessing to have an extensive amount of networking opportunities that allowed me to get in the right rooms. Tunnels are the new runways now.”
Michel’s work merges two different worlds, so his adept ability to mold himself or others through style echoes the adaptability of UGG brand’s all-terrain, all-weather offerings. During a visit to his favorite local spots in LA, Michel put UGG’s products to the test and found that they were perfect for his hectic lifestyle.
UGG: The Perfect Fit for Michel’s Lifestyle
“I really liked the Men’s Classic Ultra Mini Hybrid,” he explains. “I like the colorblocked part of those, and they play in both NYC when it’s really cold, but also here in LA, because the color is a cool style element. And, I mean, UGG slippers, those are like every day. Especially as a stylist who has to run around a lot.”
Bringing the brand along for the ride, Michel also shows how the Mini Hybrid naturally aligns with his hectic lifestyle. The schedule of a stylist can be nonstop; he’s often visiting showrooms to sift through pieces for his clients, coordinating styling sessions and stopping by stores for styling kit essentials. During his tour, he made a stop at clothing shop Traffic LA, which he considers family. “I come in there all the time, that’s in my normal day-to-day routine, so it only made sense to stop in there because they’re always helping me out and they know my process.” He also visited Rodeo Drive before ending the day at Venice Beach, a place that seamlessly merges sport with street style.
Michel’s Personal Style Evolution
Though Vick Michel’s work centers on crafting expressive looks for others, his personal aesthetics have evolved throughout his career. He explains that he gravitates toward traditional silhouettes, but always adds a personal twist – often incorporating UGG footwear into his own outfits.
