The booming popularity of infused food and beverages is a clear indication that the cannabis industry is expanding beyond traditional methods of consumption. However, creating a delicious and consistent cannabis beverage in a competitive market can be a complex challenge. How can you ensure that every sip provides the same experience, with a predictable onset and a pleasant flavor? This is a puzzle that few have been able to solve, but Sōrse Technology has established itself as a master in this field. As a leading formulator, supplier, and compliance lab for hemp and terpene emulsions, Sōrse is the secret ingredient behind some of the most sought-after cannabis drinks on the market today. They work closely with food, beverage, and topical manufacturers to simplify the product development process, guaranteeing scientifically stable infusions that stand the test of time.
The idea for Sōrse Technology was sparked by a simple desire: to enhance the edible and drinking cannabis experience, making it safer and more enjoyable. The founders were frustrated with inconsistent dosing and unreliable results, leaving consumers unsure of when or if the effects would kick in. They wanted to create a product with precise dosing and a reliable “off ramp” so that people could have a predictable experience without any unpleasant surprises. This “a-ha” moment came with their first product, Happy Apple, a delicious beverage that provided a consistent experience and quickly became the top-selling beverage in Washington State. The team realized that achieving a stable cannabis emulsion and a great taste was no easy feat. This realization led them to focus their business on selling their proprietary Sōrse emulsion and leveraging their expertise in food science.
Behind every sip of a Sōrse-infused beverage is a world-class team of experts. Comprised of food scientists, consumer packaged goods (CPG) specialists, and researchers from around the world, this team has over 200 years of combined experience. Some of the most respected names in the industry, such as Chief Science Officer Scott Riefler, a chemist with four decades of experience, and EVP of Research Michael Flemmens, whose work includes a patented cancer treatment and an FDA-approved drug filing, make up this deep bench of expertise. This is what sets Sōrse apart from its competitors. Their labs not only formulate ingredients, but they also conduct taste tests and long-term studies on the final product, testing its stability over a year and under various temperatures. The result is a level of reliability and quality that most competitors cannot match. This extra level of care and commitment helps brands deliver products that consumers can trust – accurately dosed and safe to enjoy. As Sōrse puts it, their mission is simple: to provide a consistent and enjoyable experience with every sip.
